The Nike Swoosh happens to be among the most familiar logos across the world. It is very likely for you to feel that a representation that’s so iconic must have been created by a key advertising/-branding agency that got a compensation of millions for furnishing the advertising proposal. However, if you feel that way, you are absolutely wrong. The fact is that the designer of the Nike logo was Carolyn Davidson, a Carolyn Davidson by profession. She designed it in 1971 her fee for this significant bit of design history was just $35.